Botanic Providence, founded by herbalist and formulator Jo-Anna Cassino, now offers a wide range of botanical hair care products that highlight the power of whole plant extracts. With a focus on sustainable, plant-based products, Cassino’s creations are designed to nourish both the body and soul. 

One standout product is the Deep Emerald Hair Serum, infused with rosemary, blue tansy and lavender in a base of argan and abyssinian oils. This serum is not only a frizz fighter, but is also deeply nourishing for the scalp and hair. 

Botanic Providence’s hydrosols, delicate, plant-based toners, capture the essence of plants through distillation and provide gentle hydration. “Misting your hair and skin with these hydrosols; before applying the serum creates an alchemical experience,” Cassino explains. For a moisturizing, texture-defining boost, she recommends combining the serum with one of her fragrant glycerites. “It’s a dynamic duo that hydrates and nourishes.” 

In addition to this hair care line, Botanic Providence offers over 100 herbs, teas, accessories and other botanical beauty products. Cassino’s holistic approach to formulation reflects her commitment to plant-powered self-care.